Supporting Partner: United Arab Emirates Ministry of Health & Prevention 


​An effective and sustainable Healthcare System for a happy society.​​


To enhance community health by providing comprehensive, innovative, and fair healthcare services as per international standards, and performing its role as a regulator and supervisor of the healthcare sector through a modern and integrated health legislative system.


  • Patient Priority: Patients are at the center of our attention and care
  • Excellence & leadership: Healthcare in line with highest standards of excellence &  professionalism aiming at global leadership in health
  • Initiative and productivity: Effective contribution and proactive approach  to achieve best possible results
  • Accountability: Act responsibly at all levels, and take the necessary measures to ensure optimal performance
  • Respect: Demonstrate high regards to the rights and privacy of all concerned parties
  • Innovation: Embrace  creative thinking  as a lifestyle to ensure  readiness for the future
  • Teamwork: Team spirit and synergy with all concerned patients 
  • Community H​appiness​: To deliver comprehensive and integrated health care that exceeds expectations for a happy community​

Strategic Objectives 2017 – 2021:

  • First Objective: Provide a comprehensive and integrated healthcare in innovative and sustainable ways to prevent the spread of diseases in. the community
  • Second Objective: Develop effective health information systems and  apply global standards in the management of  health facilities and infrastructure.
  • Third Objective: Build quality and safety  for therapeutic, healthcare and pharmaceutical systems according to international standards.
  • Fourth Objective: Provide a vital legislative framework and, governance , and distinctive regulatory and supervisory services for the healthcare sector
  • Fifth Objective: Ensure and guarantee the provision of all administrative services according to the standards of quality, efficiency and transparency
  • Sixth Objective: Entrench a culture of innovation in the institutional work environment​

Supporting Partner: Department of Health – Abu Dhabi


A Healthier Abu Dhabi


DoH aims to regulate and develop the healthcare sector and to protect the health of individuals by ensuring better access to services, continually improving quality of care, and sustainability of resources.


Commitment to society: Commitment to our society’s needs and expectations.
Creativity and innovation: Encourage creative thinking and continuous improvement of our services.
Accountability: All are responsible for his/her actions and their consequences
Integrity: Honesty, commitment to the policies of DoH, and avoiding acts contrary to the code of conduct.
Excellence: Spreading and promoting the culture of excellence and continuously improving corporate performance.

​An effective and sustainable Healthcare System for a happy society.​​

Exclusive Rehabilitation & Long Term Care Partner: Amana Healthcare

Amana Healthcare is the Middle East’s leading provider of specialized post-acute healthcare services including long-term care, post-acute rehabilitation, transitional care and home healthcare. Based in the United Arab Emirates, Amana was the first in the region to develop an integrated continuum of care, and serves patients from a wide catchment area—including the Middle East, Africa and South Asia—who need complex, specialized post-acute care. Amana’s facilities are accredited by the U.S. Commission on Accreditation of Rehabilitation Facilities.

Strategic Healthcare Partner: United Eastern Medical Services (UEMedical) Group

United Eastern Medical Services (UEMedical) is one of the leading healthcare development & investment companies in Abu Dhabi. Since its inception in 2005, UEMedical has continuously raised the standards of medical services across the Emirate and the region with its world-class specialty hospitals and outpatient facilities. By partnering with a number of internationally renowned healthcare providers, UEMedical excels in delivering advanced healthcare solutions. UEMedical consists of over 72 different facilities in Abu Dhabi, Dubai and Saudi Arabia, and employs over 3,000 healthcare professionals across the group.

UEMedical’s portfolio includes:

  • The flagship, Danat Al Emarat Hospital for Women & Children, Abu Dhabi
  • HealthPlus Network of Specialty Centers, Abu DHbai
  • HealthPlus Fertility Centers, in Abu Dhabi, Dubai and KSA
  • Moorfields Eye Hospital Abu Dhabi
  • Al Muhaidib Dental Clinics Group, KSA
  • HealthPlus Pharmacies, UAE

Through the participation and support of key stakeholders, UEMedical is committed to developing and managing an integrated healthcare delivery system comprising world-class specialty hospitals, outpatient health centers and healthcare support services throughout the region.

Our recent statistics since each of our different facilities was launched show:

Number of patient encounters: 2+ million

Number of registered patients: 700,000+

Number of babies delivered at Danat Al Emarat Hospital: 15000+

Number of IVF cycles at HealthPlus Fertility Centers: 13000+

For more information, please visit:

Gold Sponsor: SAP

As the cloud company powered by SAP HANA®, SAP is the market leader in enterprise application software, helping companies of all sizes and in all industries run at their best: 77% of the world’s transaction revenue touches an SAP® system. Our machine learning, Internet of Things (IoT), and advanced analytics technologies help turn customers’ businesses into intelligent enterprises. SAP helps give people and organizations deep business insight and fosters collaboration that helps them stay ahead of their competition. We simplify technology for companies so they can consume our software the way they want – without disruption. Our end-to-end suite of applications and services enable more than 413,000 business and public customers to operate profitably, adapt continuously, and make a difference. With a global network of customers, partners, employees, and thought leaders, SAP helps the world run better and improve people’s lives. For more information, visit

Gold Sponsor: Siemens Healthineers

Siemens Healthineers enables healthcare providers worldwide to increase value by empowering them on their journey towards expanding precision medicine, transforming care delivery, improving patient experience and digitalizing healthcare. A leader in medical technology, Siemens Healthineers is constantly innovating its portfolio of products and services in its core areas of diagnostic and therapeutic imaging and in laboratory diagnostics and molecular medicine. Siemens Healthineers is also actively developing its digital health services and enterprise services.

In fiscal 2018, which ended on September 30, 2018, Siemens Healthineers generated revenue of €13.4 billion and adjusted profit of €2.3 billion and has about 50,000 employees worldwide. Further information is available at

Associate Partner: Janssen

At Janssen, we’re more than 30,000 people working hard to prevent, treat, cure and stop some of the most devastating and complex diseases of our time. From Immunological, hematological diseases to cancer, we are committed to issues that touch everyone’s lives.
Our mission is to transform individual lives and fundamentally change the way diseases are managed, interpreted, and prevented. We believe that challenging something is the best way to change it. So every day, in more than 150 countries, we bring cutting-edge science and the most creative minds in the industry together to think differently about diseases. We aim not only to innovate but also to empower people with the tools they need to make informed decisions and achieve the best possible results for their health.
We are looking at a future where the world of healthcare will be challenged by informed and empowered patients. We work for change that will improve access to medicines: the best available treatment at an affordable price. That’s why we at Janssen strive to provide access to effective and affordable medicines and related healthcare services to the people who need them.

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Healthcare Analytics Partner: Logex

LOGEX purpose is to help create a sustainable balance between high quality of care against containable costs. We achieve this by giving all stakeholders in healthcare access to actionable analytics. LOGEX is the European leader in VBHC analytics, with more than 300 employees working for over 400 hospitals and multiple payors, with solutions spanning Hospital Financial Control to Clinical Quality Monitoring. We are active in the Middle East since 2017 and we are providing systems for tracking and analysis of Patient Reported Outcome Measures (PROMs) to KSA clients.

Digital PX Sponsor: Medify

Medify – The digital patient experience

We maximize the patient experience by supporting the whole journey digitally. A simple need actually as the experience starts and ends at home. But even more as it is essential to collect the right information upfront in order to enable personalized care.

As such, our experience welcomes patients already at home, providing them with all kind of information about their upcoming visit and procedure. All presented by visual and interactive means, such as photos and videos of the hospital, and 3D animations of the procedure. The patient digests the information in his own comfort zone, at his own pace.

At the same time we collect the essential informed consent, medical condition, and other patient specific information for the hospital. Together with all stakeholders we align the exact information need per procedure, for both patients and hospital.

All responses are presented in intuitive patient specific and aggregated dashboards, with the right automatic annotations (e.g. pre-anamnesis / risk assessment) in order to act adequately.

As 10-20% of the patient experience is determined by after care, our software automatically follows up on patients with after care information, PROMS/PREMS and other evaluation questionnaires over time.

We provide in a complete toolset (including SSO, HL-7 and deeplink integrations) that optimises healthcare processes while maximising the patient experience.

Official HIE Partner: Malaffi

Malaffi – the Abu Dhabi Health Information Exchange, is the region’s first Health Information Exchange platform, that will securely connect all public and private healthcare providers in the Emirate of Abu Dhabi to create a unified patient record and to improve healthcare quality and patient outcomes.

Malaffi (Arabic for ‘my file’), is operated by Abu Dhabi Health Data Services – Sole Proprietorship LLC (ADHDS), established as Public Private Partnership (PPP) between the Department of Health – Abu Dhabi (DOH) and Injazat Data Systems, a subsidiary of Mubadala Investment Company, and the Middle East leader in information technology and digital transformation services.


Malaffi is part of the DOH’s strategic priorities, including the promotion of health informatics and eHealth, and is a key component in the digital transformation of the healthcare system in Abu Dhabi.


With universal, Emirate-wide participation of facilities and patients, Malaffi will facilitate the meaningful real-time exchange of health information between healthcare providers, healthcare professionals and government authorities.

Providing instant access to the patient’s medical history, Malaffi will enhance transition of care and care coordination, reduce overutilization and duplication of tests and procedures and will enable the practice of precision medicine.

As a centralized database of robust population health information, Malaffi will inform and drive the DOH’s public health initiatives for a healthier Abu Dhabi.

For more information, please visit

Networking Partner: AbbVie

AbbVie is a global, research and development-based biopharmaceutical company committed to developing innovative advanced therapies for some of the world’s most complex and critical conditions. The company’s mission is to use its expertise, dedicated people and unique approach to innovation to markedly improve treatments across four primary therapeutic areas: immunology, oncology, virology and neuroscience. In more than 75 countries, AbbVie employees are working every day to advance health solutions for people around the world. For more information about AbbVie, please visit us at Follow @abbvie on Twitter, FacebookLinkedIn or Instagram. 

Networking Partner: AI Directions

AIDirections is a Dubai based company, which was established in response to the exciting developments in Artificial Intelligence (AI). 

AIDirections’ value proposition is based on the development of use cases across a number of industries.  Fast and customized service delivery and proprietary methodologies developed to assist organizations to understand the strategic approaches to AI are available to support this aim. 

 AIDirections’ business areas are:  

  • Training and awareness with regards to AI;  
  • Assessment of AI Maturity and development of an AI Strategy;
  • Consultancy to identify opportunities and risks related to the use of AI;  
  • Provision of AI solutions for dedicated problems and customers; and
  • Provision of IoT solutions, e.g. for oil and gas or smart cities.

The core staff of AIDirections brings together significant experience in research and development, technical standardization, development and implementation of national level strategies, international collaboration and consultancy. While we are technology neutral in our approach, we are also developing a set of products in the areas of pain detection, crowd monitoring and sentiment detection through the use of computer vision. We develop these products through our own network and via partnerships with research institutions in the region and international technology companies.

Networking Partner: EIDO Healthcare

Since 2002, EIDO Healthcare has led the field in the provision of resources for hospitals and clinicians to help educate and inform patients and their families around consent to treatment. With a track record of helping over 650 hospitals, EIDO’s customers improve their patients’ experiences through the provision of a library of surgical and medical procedure patient information.

EIDO Healthcare supplies over 650 hospital customers across four continents. Customers include nearly 50% of the acute NHS, more than 80% of acute UK private hospitals, all public hospitals in Western Australia and over 50% of Victoria State hospitals, and a national licence for the NHS in Wales. The EIDO library has an annual readership of approximately 8,000,000 patients.

EIDO actively collaborates with leading organisations to make sure its patient information resources are of the highest quality.

EIDO’s products include EIDO Inform, Inform Digital and EIDO Vault. Inform is a library of over 360 treatment-specific informed consent patient information documents. Each document bears a Plain English Campaign Crystal Mark for clarity. Inform Digital delivers an enhanced version of the consent content online for patients, whilst EIDO Vault facilitates a completely paperless consent process in clinic.

Start-Up Zone Exhibitor: provides medical AI assistant solution for hospitals to help them enhance the patient experience and clinical care to drive profitability.
Praktice’s AI system engages patients through the most accessible mediums like telephone or websites to convert more leads 24×7. Personalizing care delivery by understanding patient’s health problems through cutting edge AI technologies like medical nlp, speech recognition, triaging, contextual understanding, insurance-based intelligence etc to get the patients to right care provider within the hospital system realtime. This on one hand improves patient experience and provides a modern, consistent experience while enabling healthcare organizations to optimize their staffing and boost profitability.

Interacted with 12 million patients, driving $4.5 million in revenues per month for our clients and saving 80 man hours everyday, Praktice’s AI solution has been named as one of the top 30 Voice AI solutions in the world by Boston Children’s Hospital.

Start-Up Zone Exhibitor: Unified-e-MAR

We are transforming post-acute care to a new dimension – Electronic, Automation, Cloud and Artificial Intelligence.

Unified e- MAR is a web-based solution with multiple functionality that will aid in our collective number one goal: excellent patient care. Unified e-MAR enables doctors and caregivers/nurses/therapists with more accurate information to track and manage better patient care in real-time. Today Unified e-MAR can be accessed either from cloud or on-premise servers.

Unified e-MAR is designed as an integrated Post-Acute Care software to manage the electronic health records as well as billing requirements of home health care and Long-Term Care organizations. Working closely with clients and developing a good understanding of the unique needs of post-acute care providers, Unified e-MAR acquired expertise in home health agency and LTC operations. Today Unified e-MAR is the only software that is scalable, user-friendly, comprehensive, and fully-integrated for Home Health Care/LTC facilities.

Unified e-MAR brings your patient, people, data, and processes together and transform your complete manual process to digital; keeping the patient care at the heart of your facility and run your facility more productive, efficient and effective

Start-Up Zone Exhibitor: Okadoc

Okadoc is a ‘made in Dubai’​ tech company that aims to improve your healthcare experience. Wherever they are, patients can use Okadoc’s app to find in-network doctors, instantly book appointments online, receive reminders for upcoming appointments and more.

Okadoc’s app is also a 24/7 intelligent medical calendar system that helps practitioners, clinics and hospitals optimize their bookings, attract and engage new patients, build and strengthen their online reputation, reduce ‘no-shows’​ and more.

Okadoc’s online marketplace delivers the efficient, seamless, and simple experience that everyone expects and deserves.

Start-Up Zone Exhibitor: Bingli

Bingli conducts a smart medical interview (digital anamnesis) via an AI powered chatbot. We ask ahead of the consultation 70%-100% of the questions a doctor will or should ask. This results in time gain for doctors, increased patient involvement, better diagnosis and health outcomes. We collect all information in coded and structured way making it easy for interoperability with EHR’s.

Bingli’s interview is based on medical decision-making techniques and differential diagnostic reasoning.

Bingli can be used in a variety of settings ranging e.g. from dynamic anamnesis for GP’s to questionnaires in hospitals and triage protocols for surgeons and emergency services.

Start-Up Zone Exhibitor: ESMA

ESMA Patient Experience Consulting was founded to help healthcare become better for patients, as well as for the people who work for them. We have developed an approach for service transformation to help hospitals to instill accountability and foster a climate that achieve consistently positive patient experience:

  • Understand culture from multiple perspectives: We specialize in immersion research; a revolutionary method that includes mystery shopping, in-depth interviews and focus groups with patients, leaders, providers and staff. Our methodology is unparalleled in uncovering the hidden feelings and emotional drivers influencing both employees’ engagement and patients’ decisions.
  • Craft and implement a work plan for service excellence: We facilitate the development and the implementation of a work plan for service excellence; by forming a service excellence team, leadership development, and developing vision and standards. Implementation of the standards will involve employee training and training-the-trainers on coaching.
  • Enforcement of standards and maintaining focus: Quarterly assessments using mystery shopping will reinforce accountability and reward exceptional service when it occurs and identify inconsistencies as pointers to where the hospital should focus its improvement effort. In addition, a deployment of internal and external communication strategies will ensure support to the new vision and standards.

Visiting Partner: VAMED

VAMED is recognised internationally as one of the leading companies in the healthcare sector. VAMED provides a complete package of services for every type of healthcare facility, e.g. Hospitals, specialist clinics and rehabilitation centres, thermal spas and health resorts.

The range of services covers the entire healthcare value chain, from project development, planning and construction to total operational, biomedical engineering and facility management. Everything from one source.

Founded in 1982 VAMED has since completed about 900 healthcare projects (hospitals and health tourism facilities) in more than 88 countries and provides services to 840 healthcare facilities with approx. 193,000 beds.

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Knowledge Partner: Frost & Sullivan

Frost & Sullivan, the Growth Partnership Company, works in collaboration with clients to leverage visionary innovation that addresses the global challenges and related growth opportunities that will make or break today’s market participants. For more than 50 years, we have been developing growth strategies for the global 1000, emerging businesses, the public sector and the investment community. With over 1,800 industry analysts and consultants in over 40 offices covering 80 countries, Frost & Sullivan is well positioned to ensure clients have timely understanding of global and regional industries and markets. We offer global support, coverage, and perspectives allowing clients to effectively operate in today’s global marketplace.


Strategic Partner: John Hopkins Aramco Healthcare

For many years, Johns Hopkins Medicine – a globally respected academic health body – and Saudi Aramco – one of the world’s largest energy companies – have led the way in our respective fields. So when, in 2013, we joined forces to create a brand-new health service for Saudi Aramco employees and their dependents – expanding on the capabilities of the company’s long-established medical facilities – we knew an exciting future was in store.
Johns Hopkins Aramco Healthcare (JHAH) has now established an enviable reputation as a world-class healthcare provider, with leading technologies and treatments that enhance the lives of families across the Kingdom of Saudi Arabia.
As well as offering a comprehensive range of inpatient and outpatient services at our various clinics, we are dedicated to overcoming the health challenges faced by the communities we serve, organizing regular outreach events to encourage more beneficial lifestyle choices.

In Compliance With: CVS Approved – Ethical Medtech


Endorsing Partner: Saudi Critical Care Society

The Saudi Critical Care Society is on its 10th year of service since January 2007, it is under the umbrella of Saudi Council for health Specialties. The society’s aim and vision is on continuing education with a focus on critical care. The society has nine (9) executive board members and has established numerous chapters (Pediatric, Respiratory, Neuro & Nursing) Each chapter is headed by a chairman and has its own membership under the SCCS.

Endorsing Partner: Emirates Nursing Association

The Emirates Nursing Association (ENA) is a nonprofit organization and was founded in January 2003. It is established and exists exclusively to strengthen the nursing and midwifery profession in the United Arab Emirates. The Association started with a few members, but now there are more than 3000 nurses that have joined the ENA.

By joining the ENA, members nurses will empower the Association to achieve its goals such as improving the nursing image in the country, which we believe is the responsibly of each and every nurse and midwife.

Endorsing Partner: UAE Nursing & Midwifery Council

The UAE Nursing and Midwifery Council was established by Cabinet Decree in 2009 to “regulate the nursing and midwifery professions, promote and advance nursing and midwifery services and protect and promote the health and safety of the public based on the highest standards.” (UAE NMC establishment Cabinet Decree number 10, 2009). The Council addresses this by unifying standards for nursing and midwifery with the ultimate goal of protecting the health of the public with consistently high quality nursing and midwifery services.

The Council is a policy setting body, led by its president, Her Royal Highness, Princess Haya Bint Al Hussein, wife of His Highness Sheikh Mohammed Bin Rashid Al Maktoum, Vice – President and Prime Minister of the UAE and Ruler of Dubai.

The Council consists of individuals who represent key constituents, including the Ministry of Health, Ministry of Higher Education and Scientific Research, Ministry of Education, Nursing Colleges and Institutes in the UAE, Health Authority of Abu Dhabi, SEHA, Dubai Health Authority, Ministry of Interior – Health Services, Armed Forces Medical Services Corps, Dubai Healthcare City Authority, Emirates Nursing Association, Emirates Medical Association, and the Private Healthcare Sector.

Media Partner: Middle East Medical Portal

The Middle East Medical Portal (MEMP) is the premier resource for medical professional in the Middle East region providing educational articles, job opportunities and events through the magazine and website. MEMP is segmented into the health areas that effect the region the most such as cardiovascular, diabetes/obesity, respiratory, cancer and mental health. MEMP will also have a special section on the latest digital advancements, such as Artificial Intelligence, in medicine, surgery and healthcare. In addition to supporting medical professionals MEMP supports companies with commercial services to develop their business in the Middle East. The MEMP team consist of business executives, medical Drs, pharmacists and senior healthcare professionals.

Media Partner: Medical Events Guide

Medical events guide(MEG) is a platform that serves as a guide for trusted information about healthcare and medical events worldwide. We not only provide a trusted source for all interested parties to access information about Medical Expos, CME meetings and Conferences, but also a place for doctors, medical professionals, healthcare investors, device manufacturers, event organizers and venues to interact with each other. By carefully helping medical companies and doctors access the right events for their selected preferences, MEG wants to ensure that events have the maximum coverage and impact on audiences.

Media Partner: Medgate Today Magazine

Medgate Today is an International Healthcare Monthly magazine. Medgate Today is one of the leading International Magazine of Healthcare, which is having a very strong presence in Asia. Headquartered in India and having a pan India presence on a larger scale, Medgate Today caters the Doctors and Hospitals in Asia. It is a unique platform catering to diverse health & lifestyle sectors It is a subsidiary of Advance Media Group having various publications across many domains.
Medgate Today has been catering to quality and authentic information needs of Indian medical fraternity & Industry as well as global medical industry.

Media Partner: Middle East Health Magazine

MIDDLE EAST HEALTH is the leading independent English-language medical magazine serving the Middle East and Levant region. It is published in Dubai every two months and distributed to senior healthcare professionals, administrators and decision-makers in the healthcare industry in 12 countries in the region.

It has a targeted distribution of 15,500 copies and a total readership of more than 67,000.

Media Partner: My Health Arabia

MyHealthArabia.Com is an online health portal, that is formulated with the aim of building a fresh and healthy community. We aspire to review the thinking and ideologies of the people when the topic of health comes in. We wish to renew the ways and means in which the people of middle east eat and live.

We, at My health Arabia have come up with the sole aim of developing a healthy attitude amongst the masses. We do this by bringing various write ups on different health aspects which can make your life a health deal. We are not here to advocate things that are good for you; but the things you can realistically do and do often to keep yourself healthy. Our aim is to make you feel good about your own health.

Media Partner: The Arab Hospital Magazine

With the improvement of public sector Health Care, the proliferation of private sector hospitals throughout the Arab world and the ceaseless development of new medical technologies, it’s important for both Health Care professionals and the general public to be knowledgeable about such a vital sector in order to make the right career choice and treatment decision. The Arab Hospital Magazine fulfills this clear and defined market need. The Arab Hospital aims for excellence, reliability and most importantly professional journalism that is relevant for the region. Our message is to enlighten our societies on the importance of a well managed and developed Health Care field. The Arab Hospital Magazine has correspondents across the region and is a rich source of news on the Health Care sector presented in a fresh and modern format. The magazine is available monthly throughout the Gulf area, Levant and North Africa with a total circulation of 71,000 copies. Our subscribers are mostly ministries of health, hospitals, private clinics, universities, healthcare related industries (pharmaceutical, equipment suppliers, IT, insurance), doctors and health-conscious readers. The Arab Hospital is available in all relevant bookshops in the Arab world, in the hospitals and clinics of the region, doctor’s waiting rooms, relevant university departments and libraries, and distributed by mail to all key Healthcare professionals.


Media Partner: Altibbi

AlTibbi is the largest Arabic digital healthcare platform, worldwide. Altibbi aims at presenting reliable, up-to-date and simplified medical information to its 600K visitors per day. In addition to the high-quality content, Altibbi offers it’s 24/7 consult a doctor solution to those in need of an immediate response. Users can connect with reliable and carefully selected doctors within minutes to receive medical diagnosis and recommendation, the patient’s history and doctor recommendations are saved in their own electronic in-app health records.

The service reaches users from all over the world, with the highest traffic coming from the Gulf and North Africa.

Media Partner:

The leadership community engages in cross-collaboration and promotes management, leadership, winning practices in healthcare.
With the active engagement from thought leaders and almost 100 well-respected national and international associations and congresses, HealthManagement provides comprehensive information related to Executive Management, Imaging, Healthcare IT & Cardiology.